Thank you for choosing flamencoengineers.blogspot.com. we always work hard to keep you, entertained, informed and updated. welcome.. 3.1 PR and Marketing Public Relations and marketing are essentially corporate functions but Public Relations is not the same thing as marketing. PR is used both in the commercial and non-commercial organizations. PR is not a marketing strategy as advertising is but PR is involved in all marketing decision made by any organization. Public Relations starts from innovation stage of any product. PR can be used in marketing of any product since the product of any company is meant for a specific market. PR can help in educating such a market. 28 Marketing of the product will fail if the market is not educated, if people do not know how to use the product. That is why PR helps to create a product image for the product and equally a corporate identity for the company marketing or producing the product. A company like Nestle with
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